Learn From The Best
Product Marketing Manger, Masterclass (2018)
Summer of 2018, I contracted with Masterclass as a product marketing manager directing 12 go-to-market launch strategies across the platform’s arts, culture, and political science courses.
Responsibilities encompassing audience insights, course positioning, curriculum beta testing, all launch content and trailers, paid media planning, and social/PR strategy.
+12MM video views
+500k course sign ups
Jimmy Chin Teachers Adventure Photography
In his first-ever online class, acclaimed adventure photographer, professional climber, and Free Solo co-director, Jimmy Chin taught essential photography skills to capture breathtaking images from the harrowing peaks of Tibet to the unforgiving Antarctic tundra.
Timbaland Teaches Producing and Beatmaking
In his first-ever online class, Timbaland taught his process for creating infectious beats and making sonic magic.
Dan Brown Teaches Writing Thrillers
In his first-ever online class, best-selling author Dan Brown taught his step-by-step process for turning ideas into gripping narratives, crafting intriguing characters, and building layers of suspense.
David Axelrod & Karl Rove Teach Campaign Strategy and Messaging.
Two of the most esteemed political strategists best known for respectively orchestrating winning presidential campaigns for Barack Obama and George W. Bush, set aside party affiliations to come together to teach the first MasterClass on campaign strategy and messaging– demystifing the election campaign process and sharing their philosophies on what it takes to plan and execute winning campaigns.
Carlos Santana Teaches The Art and Soul of Guitar
Maybe you want to turn a hobby into something more. Maybe you want to launch a business.
Neil Gaiman Teaches The Art of Storytelling
Neil Gaiman may be one of the most awarded and prolific writers alive. In his MasterClass, Neil teaches his creative process for generating original ideas and building those ideas into stories, worlds, and characters that engage and fascinate.
Tom Morello Teaches Electric Guitar
Two-time Grammy winner and one of Rolling Stone’s "greatest guitarists of all time," co-founder of Rage Against the Machine Tom Morello teaches the riffs that launched his career and shares his approach to making music that challenges the status quo.
David Sedaris Teaches Storytelling and Humor
The NYT–bestselling author teaches how to turn everyday moments into seriously funny stories that connect with audiences.
Paul Krugman Teaches Economics & Society.
The Nobel Prize-winning economist teaches economic theories that drive history, policy, and help explain the world around you.
Billy Collins Teaches Reading and Writing Poetry
In his first-ever online class, the former U.S. Poet Laureate teaches how to find joy, humor, and humanity in reading and writing poetry.
David Baldachi Teaches Thriller and Mystery Writing
The bestselling thriller author teaches how he fuses mystery and suspense to create pulse-pounding action.